Think of a chatbot like a new employee in your company. Would you let them say whatever they want to your customers or share sensitive company secrets without any oversight? Probably not. Managed chatbots are like well-trained employees—they know their job, follow the rules, and are accountable for their work. Public chatbots, while useful for a broad audience, don’t meet the specific needs of businesses like yours. Here’s why managed chatbots are a game-changer.
Protecting Sensitive Information
Imagine giving everyone in the world access to your company’s confidential playbook. That’s what could happen with a public chatbot. Managed chatbots are like having a vault—they securely store and share information only with the right people at the right time.
- Example: A chatbot for sales teams needs to know your company’s pricing strategy but shouldn’t share it with competitors or the public.
Giving Chatbots a Corporate Identity
Would you trust an email from “randomguy @ gmail dot com” claiming to represent your company? Of course not. Managed chatbots come with an official identity, like an employee badge, ensuring people know they’re legitimate representatives of your company.
- Example: HR chatbots installed on your organization’s Microsoft Teams environment are trusted because they’re part of your internal systems—not just some random chatbot.
Staying Focused on Their Job
A managed chatbot is designed to be a specialist, not a jack-of-all-trades. Managed chatbots are designed with a clear purpose, whether that’s reinforcing a training program, helping with HR tasks, coaching sales teams, or supporting customers.
- Example: The chatbot helping managers with leadership coaching shouldn’t waste time answering customer service questions—that’s another chatbot’s job.
Have the Ability to Push Messages
Managed chatbots can proactively send reminders, nudges, and notifications to users through messaging platforms like Microsoft Teams or Slack. This feature ensures users stay on track with tasks and deadlines without needing to initiate interactions.
- Example: A training reinforcement chatbot sends weekly reminders to employees to complete their compliance modules and follow-up nudges if they haven’t finished by the deadline.
Always Up-to-Date and Reliable
Would you trust an employee who gave outdated advice or made things up? Managed chatbots stay updated on your company’s latest products, policies, and pricing. They also fact-check themselves to avoid spreading incorrect information.
Following the Rules
Just like your company follows laws like GDPR or HIPAA, managed chatbots are designed to do the same. Public chatbots are not beholden to this level of compliance.
Working with Your Existing Systems
A great managed chatbot isn’t just a talking head—it’s a team player. Managed chatbots integrate with your systems like CRM, LMS, or HR tools, making them more useful and productive.
- Example: Planning a sales trip? Your chatbot can pull data from your CRM to suggest which clients to visit.
Performance Reviews for Chatbots
Even the best employees need feedback. Managed chatbots provide detailed reports on their performance so you can see what’s working and where they need improvement.
- Example: A new hire onboarding chatbot tracks its effectiveness in helping employees stay past their first year.
Think of managed chatbots as part of your team. They’re secure, focused, and accountable. While public chatbots appeal to consumer markets, for real business value, you need managed chatbots that understand and protect your business.
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