Summary of video
In this webinar, Vince Han, CEO & Founder of Mobile Coach, walks through a template chatbot business case that you can use to promote a chatbot project.
“I’ve had many people ask me how to build a business case for bringing in a chatbot project into an organization. I’ve created a business case template to share with folks.” – Vince Han
Overview of Chatbot Business Case Template
- Section 1: “Show”
- Let stakeholders experience a chatbot that speaks to your envisioned use case
- Section 2: “Benefits”
- Articulate the value proposition that a chatbot delivers
- Section 3: “Key Performance Indicators (KPIs)”
- What are the numbers that stakeholders will care the most about
- Section 4: “Common Objections”
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